Market Your Healthcare Practice & Stand Out Online
Patients find everything online. When they search for healthcare information, healthcare providers, or positive doctor reviews, they should find you. To make this happen, you need to apply the right search engine optimization (SEO) principles that lead patients through your doors. You also need to maintain an effective marketing strategy, which includes SEO strategy that emphasizes the strength of your brand, the quality of your services, and the care of your staff.
Download the eBook
In this eBook, you will learn about:
- Building a high-performance website using SEO principles to get in front of people who will become new patients
- Creating educational content to make you look like THE expert in your field
- Engaging patients through social media to help reach your growth goals
- Maintaining HIPAA compliance to keep you protected and in compliance
The first step to putting more money in your pocket is downloading our free standout online eBook.
Online Content with Images Gets 94% More Views
Images boost your SEO, or search engine optimization, value. One study that found online content with images gets 94 percent more views. When labeled properly, images provide an additional source of search-friendly metadata to help rank your website among relevant search results.
Add Online Scheduling
45 percent of patients prefer to use digital methods to request an appointment. Patients do not want to call or email to schedule an appointment, and you should make the process as easy as possible.
Optimize for SEO
Having a website optimized for SEO ensures that your name and practice occupies the top spots when someone searches for what you offer.
List Yourself on Google
Listing your business on Google gives you automatic SEO points and also makes it possible for people to find you on Google Maps.
Prospective patients care about what past and current patients think about a physician.
Video is not only the fastest growing medium of information on the web. It has also been proven to have a huge return on investment and is excellent for SEO. According to a recent study, 84 percent of consumers have felt compelled to make a purchase after watching a brand’s video.
Engage with Patients & Industry Leaders on Social Media
Having a social media presence helps you build credibility, reliability, and authority. These three traits strengthen your relationship with existing patients and help you gain new ones.