Dental SEO vs Advertising: The Most Effective Bang for your Buck
Are you optimizing your website for search engines? Are you using paid ads to target your customers more accurately and generate more revenue? … [Read more...]
Meet iProv’s Summer Intern – Laura McCarthy! [VIDEO]
I am currently a student at Hastings College in Hastings, Nebraska, and I will be graduating in 2019. I am majoring in Business Administration and Marketing, and minoring in Accounting. I live in Hastings, but my sister lives in Little Rock and … [Read more...]
Six Helpful Hints for Your Google Display Ads (Video)
Here are my six helpful hints for creating effective Google Display Ads for your business. One - Less is more. Keep things simple. More often than not, banner ads are only going to get the browser’s attention for less than a second – if … [Read more...]
Why Everyone Is Paying to Play on Social Media
While paying to reach your own social following may sound ridiculous, doing so drives more engagement and more conversions than other strategies. Advertising on social media is becoming very necessary to compete in today’s marketing landscape. In … [Read more...]
How to Manage a Google AdWords Campaign
The basic building blocks of every Google AdWords campaign are ad groups and keywords – but do you know how to plan, set-up, and optimize these key components of your online advertising strategy? In an age where every business needs a streamlined, … [Read more...]